1670 New American Chocolate House

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"Portland building removes chocolate shop signage after artist links branding to slave trade."

"Signage outside an upcoming Portland chocolate cafe, 1670 New American Chocolate House, was removed Tuesday morning after an artist linked its branding to the trans-Atlantic slave trade. The artist, Molly Alloy, pasted words and a dotted arrow to connect the three colonial ships printed outside the 1670′s future home to slavery. The cafe, found at The Rodney building in Portland’s upscale Pearl District, is expected to open by year’s end."
   - The Oregonian/OregonLive, 12 November 2019    


Signage intervention

Open letter from Molly Alloy


Gudmundson, Lowell, and Justin Wolfe, eds (2010). Blacks and Blackness in Central America: Between Race and Place (Duke University Press, 2010).